Wirral loop line track renewal - stakeholder toolkit
A Stakeholder Toolkit has been developed to help businesses and organisations across the Liverpool City Region communicate key information regarding Wirral Loop Line Track Renewal to their staff, customers and suppliers.
Detailed travel information can be found on the Merseyrail website. This includes details of the robust rail replacement solution that will keep people moving during the works and changes that will be made to the train timetable.
The marketing collateral hosted below can be used to inform and direct audiences to the Wirral Loop Line Track Renewal web page. All digital communications should be linked to www.merseyrail.org/trackrenewal.
- Passenger Information Booklet
- Phase 2 Update for Stakeholders
- Phase 2 Poster (Feb 2017)
- Phase 2 Detailed Poster (Feb 2017)
- Phase 2 Web Banner (Feb 2017)
- Phase 2 Weekday Service Map
- Phase 2 Weekend Service Map
- Phase 3 Service Map
- Poster (NEW - Oct 2016)
- Poster (PDF)
- Poster (JPG)
- Portrait print ad (PDF)
- Portrait print ad (JPG)
- Landscape print ad (PDF)
- Landscape print ad (JPG)
- Web banner
- Introductory video - If you would like instructions for embedding the video into the HTML of your website please contact us.
- Employers' Checklist and Case Studies
- Employer Case Studies
A stakeholder pack including printed posters, information booklets and information cards is available. Our Promotional Teams have been out delivering these to businesses and organisations across the Liverpool City Region. If you have not yet received a pack and would like to request one, please email your name and business address to Lorna Young, Jabram@Merseyrail.org
Merseyrail would be happy to provide any bespoke marketing materials stakeholders require to enhance their communications. Please email any requests to Lorna Young, Jabram@Merseyrail.org
Over the coming weeks and months new collateral will be added to the toolkit, so please revisit regularly.
Phase 1 Travel Information
Tuesday 3 January to Sunday 12 February 2017Read more Phase 1 Travel Information
Phase 2 Travel Information
Monday 13 February to Monday 29 May 2017Read more Phase 2 Travel Information
Phase 3 Travel Information
Tuesday 30 May to Sunday 18 June 2017Read more Phase 3 Travel Information
Important Travel Advice
Key things you need to know about Wirral loop line track renewalRead more Important Travel Advice